Proud to be British, proud to be green and proud to be doing it for the kids…

Are you Britain’s Greenest Family?

Brighton, 22 July 2015

Over the last five years, we’ve celebrated all sorts of people at our annual P.E.A. (People. Environment. Achievement.) Award party – and they’re all sustainability stars. This year, to celebrate our fifth birthday, we want to hear about the unsung heroes on your own doorstep.

We’ve launched a brand new award category in search of Britain’s Greenest Family. Supported by Yeo Valley, Britain’s largest family-run organic brand, we’re looking for families that have taken matters into their own hands and doing their bit to make Britain greener (and greater).

Whether you’ve installed some new tech that’s raised your neighbours’ eyebrows or have found a better recycling method than the one offered by your own council, we want to hear about what your family’s doing to help slash waste and cut carbon.

We want to know what you’re up to, why it works and how other people can copy you to scale your efforts up. Inspire us with your stories and send us photo and videos so we can share them with the rest of the world. Nominate yourself, your wife, your children and neighbours and let us know what you’re doing to help change our future and make Britain greener. Stand up and be counted!

The event

The awards ceremony will be held on the seafront in Brighton, the country’s only Green borough, on 3 October 2015. Eco-buses will be provided for the journey from London to the venue.

The venue will be packed with street entertainers, musicians, artists and magicians, creating a real people-powered event.

A three-course sit-down vegetarian dinner will be provided by the venue’s award-winning caterers, along with local wines and organic spirits. Evening entertainment will be provided by the Phoenix Rose, fronted by P.E.A. Awards founder Jarvis Smith, and an hour-long set by the Stereo MCs to help us celebrate the night’s winners in style.

Visit Brighton tourist office will be offering discounts on hotels over the weekend, so you can stay for the night and enjoy Brighton’s sites the following day.


Cat Fletcher, Brighton’s very own resource goddess, will join David Viner (chair), Hugh Jones, Jarvis Smith, Jo Wood, Katie Hill, Martin Wright and Oliver Heath on 2015’s panel of judges.

Cat is a waste activist and also a founding member, director and head of media for Freegle, a UK online reuse network with 2.1 million members.

She has voluntarily run the Brighton Freegle group for seven years, which has kept thousands of tonnes of goods in circulation locally and increased community resilience to material and economic challenges.

Notes to editors
Now in its fifth year, the P.E.A. (People. Environment. Achievement) Awards celebrates the green heroes who are taking matters into their own hands and providing inspiring alternatives to business as usual. These sustainability pioneers are recognised and rewarded at a glamorous green carpet event, with music, entertainment and plenty of great food and drink.

The full list of categories for the P.E.A. Awards 2015 is: Britain’s Greenest Family, Best individual, Best team, Building, Business, Charity/NGO, Community, Education, Energy, Money, Nature, Product, Shopping, Town/City, Transport, Travel/Tourism.

For more information, a list of previous winners and a gallery of last year’s event, visit

For images, case studies and further information, please contact